OUT OF's Sunglass Model "Piuma" Wins 2023 Red Dot Design Award

Out Of / press release:

Brescia, Italy - OUT OF, the renowned sports eyewear brand, is proud to announce that its latest sunglass model, Piuma, has been awarded the prestigious Red Dot Award, Product Design, in the eyewear category. This is a great achievement for the brand, as the award recognizes outstanding design quality and innovation.

Piuma, which means "feather" in Italian, with 16.8 grams is the lightest sports sunglass available in the market at the moment, 30 % lighter than its main competitor, thanks to its unique design and use of materials. Made from carbon-infused Grilamid, Piuma is not only lightweight but also durable and flexible, making it the perfect choice for athletes and sports enthusiasts.

The Piuma model comes with the special sun lens named "The One" from OUT OF which is polarized and photochromic. The lens adapts to different light conditions, ensuring clear and comfortable vision in all environments. Whether you're on the slopes, on the water, or on the road, Piuma's "The One" lens provides superior protection and visibility.

Manufactured in Italy, Piuma is a true example of Italian craftsmanship and attention to detail. OUT OF's commitment to quality and design has earned them the recognition of the Red Dot Design Award.

"We are thrilled to receive the Red Dot Design Award for our Piuma model," declares OUT OF. "We are passionate about creating eyewear that combines function and style, and this award is a testament to our commitment to excellence."

Piuma is now available for purchase at select retailers worldwide. For more information, please visit out-of.com or follow OUT OF on social media.